Senior Social Media Marketing Manager
Square Enix is seeking a Senior Social Media Manager to create and execute community building and social media engagement strategies and plans for our corporate brand channels. From a grass-roots community mindset to the most creative of social media ideas, we are looking for someone who can actively engage, manage, and retain community for our brand channels. They will also act as a community engagement specialist through our brands defined voice by executing content themes, actively replying to the community, offering solutions and mediating conversations on various social networking sites. This role reports to the Director of Social Media.
Essential Job Functions and Responsibilities
Collaborate with the Director of Social Media on the overall social media strategy and community engagement for our brand channels. Be directly responsible for executing associated tactics to drive the strategy.
Craft engaging, informative content and social media tactics for our brand channels that connect fans with our games and foster meaningful engagement. These tactics should directly align with our global marketing and studio social media plans.
Collaborate with studio-based Social Media leadership teams to craft and recommend creative plans for our Square Enix brand channels.
Meaningfully engage and interact with our fans on a weekly basis to elevate UGC and impactful commentary. Raise critical sentiment on a consistent basis.
Utilize social analytics tools like Talkwalker, Facebook Insights and others to evaluate results and insights that will inform future activities. Be responsible for development beat based reports to key stakeholders.
Partner with internal global Square Enix teams including Marketing, PR, Customer Support, Studio Social, Licensing, and Digital Channel to execute tactics requiring alignment with our internal partners.
Monitor the evolution of social media in the gaming and entertainment industry to share trends across our team and the marketing and studio organizations.
Other duties as required.
Square Enix, Inc. is committed to providing equal employment opportunities to all employees and applicants without regard to race, religion, color, sex (including breast feeding and related medical conditions), gender identity and expression, sexual orientation, national origin, ancestry, citizenship status, uniform service member and veteran status, marital status, pregnancy, age, protected medical condition, genetic information, disability, or any other protected status in accordance with all applicable federal, state and local laws.
please direct your inquiries to HR_RA@US.SQUARE-ENIX.COM.